ALFREDO AZCARATE VARELA
THE BAJA POST/EDITOR
The initial clapperboard for a new movie took place in Laguna Salada, thus resuming the Baja California potential to offer varied landscapes and trained personnel to work in national and international film productions, another sign of the great changes that come with governor Marina del Pilar Ávila Olmeda who was in charge to give the “go ahead” slate to a Mexican movie, in an act where she said that Baja California is Mexico´s motion picture capitol.
Movie, TV and commercial spots production in Baja, had been abandoned, for many years it had yielded considerable income for the State, which has a lot to offer to videographic production, locations, and personnel from the Center of Studies in Audiovisual Production of Baja California State University (UABC), where young enthusiastic students study and get trained to work in all aspects of a motion picture production, such as the one being filmed in Laguna Salada.
Several movies and TV series have been recorded or filmed in Baja California, David Fincher’s The Game, Three Kings with Matt Damon, James Cameron’s iconic Titanic, series as The Walking Dead, Mexican director Emilio Portes’s film Belzebuth, car commercials in Laguna Salada and a great variety of productions that can be been found in Baja California desert, forest, beach and urban locations, which had been forgotten for the last few years.
Marina del Pilar Ávila, the current Governor, has seen the potential of the State as a film production destination, welcomed a film shooting, by giving the initial clapperboard of a production by Aislinn Derbez, Luisa Gómez de Silva, Laura Arvizu and Emiliano Castro Vizcarra, the latter is a brilliant Filmmaker hailing from Mexicali..
The setting was the Laguna Salada and the name of the film is «Hasta el Fin del mundo» (Till the end of the world), where Gabriel del Valle also participates as producer, in the official kick-off event the guest of honor was Marina del Pilar and in her speech she gave welcome to this and other productions that should be arriving in the State, thanks to the promotion that is being done and will be being done to project Baja California as the capital of national cinematography.