por 
THE BAJA POST
NEWSROOM
SOURCE: PR NEWSMEDIA
Over the past 10 years, pet lovers have increasingly adopted the ritual of using pet supplements as a daily enhancement in their pets’ diets. Native Pet™, an eight-year-old pet supplements brand headquartered in St. Louis, has become a leading authority and respected champion of this pet wellness movement.
And today, Native Pet announces new distribution in one of the most influential natural grocery chains in the United States: Whole Foods Market.
«The natural grocery loyalist is already part of Native Pet’s growing, cult-like consumer base,» says Dan Schaefer, the brand’s co-founder and CEO. «These stores already have an impressive selection of human supplements for these shoppers and their families, and the same should be true for their pets. Native Pet wants to lead the way.»
Schaefer cites that the US pet supplements industry is estimated to grow to $2.44 billion this year, up 7.5% CAGR. (Source: Business Research Company, January 2025)
Natural Grocery Details
Native Pet will be newly available at all 522 Whole Foods locations and is the first pet supplements brand to be carried at Whole Foods in the chain’s 45-year history. The stores will carry six (6) products: Native Pet’s best-selling and top-rated, all-in-one supplement, The Daily, as well as Probiotic, Bone Broth, Allergy, and Calm. All are distinct supplements focused on supporting specific pet health functions. Whole Foods will also sell Native Pet’s latest innovation, Sockeye Salmon Oil, which was recently launched in February 2025.
Earlier this year, Native Pet supplements became available at all 443 Sprouts Farmers Market locations, initially selling three products: Goat Milk, Pumpkin, and Omega Oil. This spring, Sprouts expanded its assortment with three (3) additional Native Pet SKUs: The Daily, Probiotic, and Bone Broth.
Native Pet supplements are developed by board-certified vet nutritionists. The brand’s stringent manufacturing practices are committed to clean formulations and production. All Native Pet products are also proudly manufactured in the U.S.
