THE BAJA POST
NEWSROOM
SOURCE: PR NEWSMEDIA
Radio Flyer, the 108-year-old maker of the iconic Original Little Red Wagon®, is partnering with PEANUTS® to introduce Snoopy’s Wagon, Radio Flyer’s first-ever pet wagon designed specifically for dogs and kids. This collaboration of two beloved brands blends nostalgia, innovation, and pet-friendly fun, creating the perfect ride for furry companions and young adventurers.
«For generations, Radio Flyer has been a trusted companion for adventure, play, and family memories,» said Robert Pasin, Chief Wagon Officer at Radio Flyer. «With Snoopy’s Wagon, we’re extending that legacy to our four-legged family members. We’re thrilled to collaborate with Peanuts on this innovative and fun product that celebrates the love of pets and the timeless charm of Snoopy.»
Snoopy’s Wagon is thoughtfully designed with both pets and kids in mind, combining the quality, durability, and value that consumers expect from Radio Flyer with a playful Peanuts-inspired aesthetic. Featuring a UV-protection canopy modeled after Snoopy’s iconic red doghouse, the wagon offers both shade and charm. A zip-down side panel allows for easy pet entry and conveniently transforms into a bench seat for children, making it perfect for family adventures. Inside, built-in leash loops provide a secure and comfortable space for pets, ensuring safety on the go.
«Snoopy has been a symbol of adventure, imagination, and companionship since he was first introduced to the world in 1950,» said Scott Shillet, VP of Global Licensing at Peanuts. «As a 75-year-old brand our goal is to work with best-in-class partners, like Radio Flyer, who can create new, innovative products for our incredible fans. As a pet parent myself, I am excited for Snoopy’s Wagon to bring a little bit of joy into the lives of families and pets alike.»
To celebrate the launch, Radio Flyer will donate 100 Snoopy’s Wagons to animal shelters across the U.S., providing a fun and practical way for shelters to transport dogs. Additionally, the brand will host a family-friendly Wag & Ride event on Saturday, April 12th at PAWS Chicago in honor of National Pet Day! The event will feature an interactive dog play area, a kid-friendly zone equipped with Radio Flyer products, photos with Snoopy, exciting giveaways, and more! Those who initiate an adoption during the event will receive Snoopy’s Wagon to take home, making the perfect ride for their new furry companion.

