por 
THE BAJA POST
NEWSROOM
SOURCE: PR NEWSMEDIA
Rooted in Mexican craftsmanship and tradition, PATRÓN® Tequila, the world’s number one super-premium tequila*, is thrilled to announce PATRÓN CRISTALINO, pairing a time-honored, handcrafted production process with modern techniques to remaster the finest PATRÓN Añejo, delivering a tequila that’s distinctly clear and deliciously smooth. PATRÓN CRISTALINO is proudly additive free.
The Cristalino tequila category, cherished in Mexico for its smooth and refined taste with a modern style, is still relatively new to the U.S. with a growing fanbase. So, in a world where tequila drinkers are demanding more – more luxury, sophistication, unique experiences – PATRÓN CRISTALINO is a game-changer, setting a new standard for the category. This exceptionally smooth and sweet tequila is crafted with only three natural ingredients — 100% Weber Blue Agave, water and yeast. The result is a spirit that showcases the intricacies and depth of flavor of barrel aging with the shimmering clarity of a crystal-clear tequila.
«As a brand with a rich heritage of redefining standards, we’re especially proud that PATRÓN Tequila will once again elevate the expectations for Cristalino tequila, combining centuries-old Mexican craftsmanship with a modern, forward-thinking approach,» shares Samantha Newby, PATRÓN Tequila Global Vice President, Innovation and Sustainability. «Innovation is seen in every part of PATRÓN CRISTALINO, from its smooth taste to its unique bottle design, which features a beautiful piña pattern. This new-to-world packaging was inspired by the natural beauty of Mexico and the finest 100% Weber Blue Agave – a core ingredient. We’re committed to showcasing the very best of this exciting category and what’s possible when tradition meets innovation.»
As a testament to our artisanal house practice, PATRÓN CRISTALINO uses both the roller mill and Tahona methods to extract the agave, and wood vats to ferment the liquid in small batches at Hacienda PATRÓN in Jalisco, Mexico. Maturing in four different casks for 12 to 15 months, the resulting tequila offers a sweeter profile with big, woody notes without overpowering the baked agave flavors that are uniquely PATRÓN. Legendary Master Distiller David Rodriguez and his talented team of distilling artisans then filter the aged Añejo through wood charcoal to create a naturally smooth and sweet Cristalino with a clear appearance. This process retains the fullness of flavor and smoothness of barrel aging while presenting the shimmering clarity of a colorless, crisp tequila.
